The Perfect Selling And Sales Management, 11e Holiday Edition [nXZxAkGR]

Comprehensive Guide to Selling and Sales Management

The Perfect Selling And Sales Management, 11e Holiday Edition [nXZxAkGR], by Pearson, is the definitive resource for anyone seeking to master the dynamic world of sales. With its comprehensive coverage and cutting-edge insights, this textbook has been a staple in management education for over two decades. The eleventh edition continues to set the standard with its updated content and practical applications, ensuring that students and professionals alike stay ahead in this ever-evolving field.

Key Features and Benefits

This new edition of Selling and Sales Management is packed with essential features that make it a standout choice. Case studies based on real-world businesses provide valuable context, helping readers connect sales theory with practical scenarios.

• New case studies and practical exercises for hands-on learning
• Comprehensive coverage of strategic selling and partnering
• Expanded discussion on ethical issues in sales

The book also delves into the impact of social media on selling and offers an in-depth look at sales management, ensuring readers have a well-rounded understanding of the subject.

Global and Relevant Content

The Perfect Selling And Sales Management, 11e Holiday Edition [nXZxAkGR], stands out for its emphasis on global aspects of selling and sales management. It covers technological applications, ethics, systems selling, and key account management, making it a versatile tool for anyone looking to excel in the field.

• Comprehensive coverage of key account management
• Focus on global aspects of selling and sales management

With its paperback format and portable dimensions of 190x250x30mm, this book is convenient for students and professionals to carry and refer to at any time. Upgrade your knowledge and skills with the definitive guide to selling and sales management.