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ITIL 4: Business Relationship Management

In the rapidly evolving digital landscape, the importance of establishing and nurturing strong relationships between service providers and consumer organizations cannot be overstated. ITIL 4: Business Relationship Management (BRM) is a comprehensive guide designed to help organizations leverage these relationships for a competitive edge. This book, developed in collaboration with the global ITIL community, offers strategic and practical insights to maximize the value of digital technology investments.

Key Features and Benefits

ITIL 4: Business Relationship Management is packed with essential tools and knowledge to enhance your organization's BRM capabilities. It covers a wide range of topics, including:

Understanding Value: Gain a deep understanding of the value of BRM and its key concepts, challenges, and opportunities.

Service Relationship Models: Develop and apply effective service relationship models to foster stronger connections with stakeholders.

Integration: Seamlessly integrate BRM into your organization's service value streams for a holistic approach.

Automation: Automate BRM activities to improve efficiency and effectiveness.

Metrics and Success Factors: Utilize BRM metrics and success factors to measure and enhance performance.

Practical Applications and Target Audience

ITIL 4: Business Relationship Management is an invaluable resource for a wide range of professionals, including IT managers, service providers, and consumer organizations seeking to enhance their digital capabilities. This book provides practical guidance to:

Define Roles and Responsibilities: Clearly define BRM roles, responsibilities, knowledge, and skills within your organization.

Co-Creation of Value: Ensure stakeholders understand the strategic and operational requirements to co-create value and achieve business goals.

Capability Development: Measure, assess, and develop BRM capability using the ITIL Maturity Model.

By implementing the strategies outlined in this book, organizations can build a solid foundation for success in the digital age.