Essential Ickle Bubba Flip Magic Fold Highchair - Blush Pink - Today Only [zeHoj0Lq]

Big on Features, Small on Space

Let’s face it – babies come with a lot of stuff. So when you find something that’s clever, compact and actually makes life easier? That’s a parenting win. Say hello to the Ickle Bubba Flip Magic Fold Highchair in Blush Pink – your new secret weapon for stress-free mealtimes, even in the tiniest kitchen.

Designed for babies who can sit up unaided (up to 15kg), this highchair brings comfort, safety and style all rolled into one neat little package. It folds down to just 7cm deep with a quick flick – yep, really – so it’s perfect for popping in a cupboard, sliding behind a door or keeping out of sight when it’s not in use (though it looks so good, you might not want to hide it!).

Flip, Fold, Done!

No one needs a workout just to pack away a highchair. That’s why the Flip Magic is all about speed and simplicity. With a smooth flip action, you can fold it down in seconds – no twisting, tugging or weird button combos.

Need to pull it out in a hurry because bubba’s suddenly starving? No problem. It’s light (just 4.3kg!), easy to move, and super quick to pop open again. Perfect for parents on the go or anyone juggling mealtime chaos with one hand.

Mess? No Worries!

Let’s be real – mealtimes with little ones aren’t exactly mess-free. But with the Flip Magic Fold Highchair, clean-up is a breeze. The tray is removable for easy wiping (and quicker access to hungry mouths), and the seat cover? Totally wipeable and removable. So whether it’s puréed carrots or a dropped yoghurt pot, you’ll have it sorted in no time.

This highchair’s practical design means less time scrubbing and more time enjoying those hilarious food-face moments.

A Seat That Looks Good Too

Highchairs don’t have to be clunky eyesores. The Flip Magic keeps things stylish, with a choice of contemporary colours that’ll blend beautifully into your home. Its slim, modern frame fits in with your décor while still ticking all the safety and comfort boxes.

Plus, it's light enough to take round to Granny’s or even pack in the car for a family visit – because who says portable can’t be pretty?

Safe, Secure and Bubba-Ready

When it comes to your little one, safety always comes first – and the Flip Magic doesn’t skimp on the essentials. It’s fitted with a sturdy 5-point harness to keep wriggly bodies safely in place, and there’s even a footrest to keep those tiny toes supported while they’re munching away.

Whether it's baby's first spoonfuls or full-on finger food sessions, you can relax knowing they're sitting snug and secure.

Key Features

• Clever flip-fold design for ultra-compact storage (just 7cm deep!)

• Lightweight at only 4.3kg – easy to move, store or travel with

• Suitable from when baby can sit unaided to 15kg

• Removable tray for quick clean-ups and easy access

• Wipe-clean and removable seat cover – no more mess stress

• 5-point harness for extra safety and security

• Comfy footrest to support tiny legs and feet

• Sleek, modern look with stylish colour options

• Upright dimensions: H: 95cm x D: 76cm x W: 58cm

• Folded dimensions: H: 68cm x D: 7cm x W: 60cm